An app gets the small & simple badge when its score is at least 65, its developer has at most 2 apps in the charts over 30 days, and it has fewer than 10,000 ratings from a major store.
Key points
- 1
Developer size (25 points): the fewer apps the same publisher has in the charts, the higher the score.
- 2
Rating count (20 points): apps with few ratings look beatable.
- 3
Download size (10 points): lighter apps are easier to build. Games get a wider allowance.
- 4
Price model (15 points): paid and freemium apps show that people pay.
- 5
Demand (30 points): best rank, number of countries and whether the app is in a Top Grossing list.
The score cannot know the real team size. Treat it as a pointer, not a promise.