by Instagram, Inc.
- Photo & Video
- Free
- Rating
- 4.7
- 29.6M ratings · US storefront
- Top 2%among 193 Photo & Video apps
- Last update
- Oct 19, 2026
- Version 452.0.0
- Size
- 661 MB
- Category
- Photo & Video
- Tracked since
- Oct 9, 2026
Estimated revenue
A model estimate with a likely range, not a reported figure.
No estimate. Apps outside the grossing charts, and some countries, have no reliable rank-to-revenue curve, so we show nothing rather than a guess.
How this estimate is made
Rank: we take the app's best Top Grossing rank on the latest chart day. Category ranks are converted into an equivalent overall rank, because a #10 in Finance earns far less than a #10 overall.
Curve: that equivalent rank is read off a rank-to-revenue curve anchored on public company revenue and market-data reports for the US iPhone App Store.
Country: the curve is scaled per country (Japan is roughly a third of the US, Türkiye under 1%). Where we have no scale, such as China, there is no estimate.
Range: the likely range widens with country, category and chart depth. It is a plausible span, not a statistical confidence interval.
Not included: ads, payments outside the App Store, and any difference between gross sales and what the developer keeps. Low confidence means indirect data; medium means several independent sources agree.
Full methodScreenshots
As shown on the App Store listing.
About this app
Text from the App Store listing.
Little moments lead to big friendships. Share yours on Instagram.
- From Meta
Connect with friends, find other fans, and see what people around you are up to and into. Explore your interests and post what's going on, from your daily moments to life's highlights.
Share what you’re up to and into:
- Turn your life into a movie and discover short, entertaining videos on Instagram with Reels.
- Keep up with friends on the fly with Stories and Notes that disappear after 24 hours.
- Start group chats and share unfiltered moments with your Close Friends.
- Share memories from recent events or trips in Feed.
- Customize your posts with exclusive templates, music, stickers and filters.
Dive into your interests.
- Watch videos from your favorite creators and discover new content that’s personalized to your interests.
- Get inspired by photos and videos from new accounts in Explore.
- Discover brands and small businesses, and shop products that are relevant to your personal style.
Some Instagram features may not be available in your country or region.
Terms and Policies: https://help.instagram.com/581066165581870
Consumer Health Privacy Policy: https://privacycenter.instagram.com/policies/health
Learn how we're working to help keep our communities safe across Meta technologies at the Instagram Safety Center: https://about.instagram.com/safety
What’s new
Release notes for the latest version, as written by the developer.
Performance optimizations and stability improvements for a smoother, more reliable experience.
Rank history
Daily position in the Canada charts. #1 is at the top.
- Best rank
- #2
- Current rank
- #2
- Days charting
- 7 of 7
On the charts today
Small & simple score
How realistic it is for a small team to build something like this.
45/100
Not flagged as small & simple
- Developer size10% · 25
Developer: 4 apps on the charts
- Audience size0% · 20
Ratings: 29,612,994
- App size0% · 10
Size: 661 MB
- Price model80% · 15
Price model: free with in-app purchases
- Demand proof100% · 30
Best rank #1, 175 countries
An indicator, not a fact. We can't see team size. Calculated Oct 24, 2026 · method i2
How the score worksVersion history
- 452.0.0LatestReleased Oct 19, 2026
- 450.1.0Released Oct 6, 2026