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IIWII

by Joshua Johannes Hoffmann

  • Photo & Video
  • Paid
  • Small & simple · 100
View on the App Store
Rating
4.6
16 ratings · US storefront
Top 96%among 141 Photo & Video apps
Last update
Sep 24, 2026
Version 5.2.1
Size
48 MB
Category
Photo & Video
Tracked since
Oct 10, 2026

Estimated revenue

A model estimate with a likely range, not a reported figure.

No estimate. Apps outside the grossing charts, and some countries, have no reliable rank-to-revenue curve, so we show nothing rather than a guess.

How this estimate is made

Rank: we take the app's best Top Grossing rank on the latest chart day. Category ranks are converted into an equivalent overall rank, because a #10 in Finance earns far less than a #10 overall.

Curve: that equivalent rank is read off a rank-to-revenue curve anchored on public company revenue and market-data reports for the US iPhone App Store.

Country: the curve is scaled per country (Japan is roughly a third of the US, Türkiye under 1%). Where we have no scale, such as China, there is no estimate.

Range: the likely range widens with country, category and chart depth. It is a plausible span, not a statistical confidence interval.

Not included: ads, payments outside the App Store, and any difference between gross sales and what the developer keeps. Low confidence means indirect data; medium means several independent sources agree.

Full method

Screenshots

As shown on the App Store listing.

About this app

Text from the App Store listing.

IIWII is a minimalist camera app that brings the beauty of analog film photography to your iPhone.

IT IS WHAT IT IS — No complicated settings, no endless menus. Just point, shoot, and capture authentic moments with stunning film-inspired looks applied in real-time.

TIMELESS FILM LOOKS

  • Carefully crafted presets inspired by classic film stocks
  • Real-time preview — what you see is what you get
  • Adjustable intensity for your perfect look
  • Import your own .cube LUT files as custom looks
  • Look Manager — create and fine-tune your looks with tone curves, color mixing, white balance and more
  • Natural Processing — less computational overprocessing, more authentic camera feel

FULL MANUAL CONTROL

  • White Balance, Shutter Speed, ISO and Focus
  • Each parameter toggleable between Auto and Manual
  • Swipe down to reveal, swipe up to hide

THOUGHTFUL FEATURES

  • RAW+ Capture on all iPhones — save DNG files alongside your photo
  • Portrait mode with natural depth-of-field blur
  • Double Exposure — blend two shots into one, just like real film
  • Self-Timer with 2, 5 or 10 second countdown
  • Record video with real-time film looks applied
  • Grid overlays and horizon level for composition
  • Built-in gallery with sharing and favorites
  • QR Code detection

DESIGNED FOR SIMPLICITY

  • Clean, distraction-free interface
  • Ambient light effect reacts to your camera feed (iOS 26)
  • Quick preset switching with swipe gestures
  • Double-tap to flip camera
  • Edge exposure slider for precise control
  • Customizable top bar — choose your controls
  • Lock Screen camera with shared settings and looks

PRIVACY FIRST

  • GPS tagging is optional and controllable
  • Location data automatically removed when sharing (configurable)
  • No analytics, no tracking, no ads — ever

IIWII respects your moments. No cloud uploads, no accounts, no subscriptions. Your photos stay on your device.

Capture what matters. It is what it is.

What’s new

Release notes for the latest version, as written by the developer.

v5.2.1

New:

  • Support for iPhone 18 Pro and iPhone 18 Pro Max
  • Legacy iPhone Support — IIWII now runs on iPhones with iOS 15 and later, like the iPhone 6s or the first SE, with a lighter version of the app. RAW capture included

Rank history

Daily position in the Indonesia charts. #1 is at the top.

Best rank
#3
Current rank
#3
Days charting
7 of 7

On the charts today

Small & simple score

How realistic it is for a small team to build something like this.

100/100

Small & simple

  • Developer size100% · 25

    Developer: 1 app on the charts

  • Audience size100% · 20

    Ratings: 16

  • App size100% · 10

    Size: 48 MB

  • Price model100% · 15

    Price model: paid

  • Demand proof100% · 30

    Best rank #1, 53 countries

An indicator, not a fact. We can't see team size. Calculated Oct 24, 2026 · method i2

How the score works

Version history

  • 5.2.1LatestReleased Sep 24, 2026